简介：
The Beijing Olympics in 2008 marks the beginning of an era of new business opportunities in China for 1.3 billion Chinese and the rest of the world. For investors, marketers, and businesspeople who want to understand the new drivers and business chances of the Chinese economy, Supertrends of Future China is the definitive guidebook. The authors two experts with decades of experience in Asia and both corporate and entrepreneurial track records introduce readers to China s ten supertrends: Value-adding and Innovating, Urbanizing and Servicing, Consuming and Aspiring, Inter-networking and e-Commercializing, Affluencing and Greening. These supertrends form the foundations of the best opportunities in the manufacturing, service, lifestyle, e-Commerce, telecommunications, finance, and environment industries during China s Olympic Decade.
This complete book of new China opportunities presents the latest information and analysis from a positive and objective angle, focusing on the potential for business success rather than finger-pointing and fear-mongering. Written by businesspeople for businesspeople, it is an essential book for anybody doing business, investing, or working in China. It will also appeal to general readers interested in China s social, economic, and environmental development.
关键词：
flying phoenix, primary growth drivers, Supertrends of Future China, Hong Kong, The Supertrends
作者简介：
James K Yuann (Jim) is currently Managing Director of Boyden China, a subsidiary of the international human resources firm Boyden. Jim was also recently made an Adjunct Professor at Fudan University, where he teaches the Leadership Development course in the IMBA program collaborated by MIT (Sloan) and Fudan University. Jim was the President, Asia, for Honeywell s Specialty Materials (SM) business until mid-2006. During his tenure in Honeywell, Jim, together with his 1,100 associates, doubled the revenue of Honeywell SM Asia to US$820 million, relocated Honeywell Asia s headquarters from Singapore to Shanghai, and established a technology center there.
Jason Inch holds an MBA from Canada's Richard Ivey School of Business and also attended one of China's top business schools, China-Europe International Business School (CEIBS). He also holds a B.A. in Asian Studies from the University of Victoria, Canada, one of the premier programs for China studies in Canada. He speaks fluent Japanese, Mandarin and English as a result of his vast educational and work background.
ISBN:9789812814395
书名:Supertrends of Future China: Billion Dollar Business Opportunities for China's Olympic Decade
副书名:Billion Dollar Business Opportunities for China's Olympic Decade
作者:Yuann, James K.; Inch, Jason
装帧:Hardback
出版社:World Scientific Publishing Company
页数:300
出版日期:September 15, 2008
更多：
http://ebooks.worldscinet.com/ISBN/9789812814401/toc.shtml